Content-First In-Vehicle Media Discovery Experience



Content discovery starts with content and ends with consumption. Next-gen discovery driven by content, not platform.

  • The current state of play has consumption platforms leading the discovery experience, this needs to be inverted
  • Content-first discovery combines personalized recommendations with rich metadata to help viewers find relevant content, quickly
  • The discovery experience is what accrues the most value to the OEM brand

Bob Dillon, Senior Vice President Automotive Connected Media will be speaking.